The GEC AI Forum

WELCOME

The GEC AI Forum is a peer-led community within the Guinness Enterprise Centre created to support member companies in understanding and adopting AI in a practical, business-focused way. It brings together founders, operators, and innovators to share real-world experience, insights, and challenges around implementing AI across different parts of a business. The forum is designed to cut through hype and complexity, focusing instead on how AI can be applied responsibly and effectively to improve operations, drive efficiency, and create commercial value. Through open discussion and knowledge-sharing among GEC companies, the AI Forum aims to build capability, accelerate adoption, and strengthen collaboration across the centre’s innovation ecosystem.

Goal statement

To build AI capability across the GEC ecosystem through quarterly, business-focused forums where founders and innovators share insights to move beyond the hype and deliver tangible operational results.

Upcoming Events

AI in Action

As part of Dublin Tech Week, this will show you exactly how GEC AI startups and our committee members are using AI today to save time, reduce costs, and improve efficiency. We will deep-dive into 5 core business pillars where AI is already making a measurable impact:

Surviving in the SaaS world

The GEC AI Forum presents an insightful in-person event featuring speakers Jerome Forde, CEO of HRDuo, and Colm Brady, CEO of Rentalmatics. This event aims to provide AI startups with valuable knowledge on navigating the evolving SaaS landscape.

Join us at The Guinness Enterprise Centre (GEC) on September 18, 2026, at 1:00 PM for an opportunity to engage in peer support, learn from industry leaders, and expand your professional network.

Event Finished

November 6th

The Guinness Enterprise Centre AI Forum presents Demo to Dollars. This is not a sales gallery or a marketing opportunity. Instead, it is a transparent, behind-the-scenes look at how AI startups actually build, stumble, and succeed. We are bringing together a community of founders to share the exact tools they used, the technical hurdles they faced, and the "how" behind their AI-enabled product demos. You will walk away with practical insights from peers who are navigating the same technical and commercial challenges as you.

Watch Event